Upcoming Web Design Trends Expected in 2017 Designing websites is a constant evolving art, website designers strain to make their sites the best and most striking. Over the years the evolution has given us things like; sidebars, banner ads, pop ups, social media buttons and sign up boxes. They have all added to the wow…
The Risks Of Using Black Hat Techniques in an SEO Campaign There are some schools of thought that feel that following the principles of solid SEO practices and generating high-quality content takes too long. Black hat SEO’s are promoters of this theory and they are ready and willing to take shortcuts that do not exactly follow…
Even for the seasoned SEO guru, Google Analytics can be baffling and quite overwhelming. Without have a dedicated professional at the helm of your digital marketing that understands and utilises the vast amount of data in Analytics it is hardly surprising many small companies struggle. To help such companies, it is highly useful to set…
Best Practices With URL’s The URL of your site is the very web presence itself, and as a basic building block is sometimes ignored or not given the attention that is deserves. The structure of a Uniform Resource Locator does reflect in your SEO attempts, and care must be used in creating it. The following…
Your website is never a finished article, there are always constant tweaks and improvements you can make. Take a look at our article “http://www.voovadigital.com/4-common-seo-mistakes-marketers-make/” for more infomation. And from an SEO point of view there is no stopping constantly split-testing every element.
But in reality, unless a professional digital marketing company is engaged to do this work, only so much time can be devoted to this.
Here is a quick guide how to do auditing on a regular basis.
The constant argument over the validity of AdWords and justifying the expense for a long campaign will go on and on. How much you should bid for your PPC is always a mute point.
Many people leave that decision to their digital marketing experts like the Voova Group who are professionals at handling a PPC campaign.
However, we have put together a selection of top tips that can help you stretch your PPC budget and make your money go further.
Everybody knows that blogging is an important part of any SEO marketing strategy, but blogs with comments are really super effective.
When people comment on your article a conversation has started and additional information is brought to your site and will strengthen it. Comments even add to the words, keywords, and SEO values as seen by search algorithms.
Here at Voova Digital we are the experts at knowing how to drive comments to your blogs and have highlighted 6 areas that will generate more comments.
Successful blogging is not easy and involves a lot of work, it can involve many people such as marketers, content writers, project managers etc.It is an opportunity to showcase your company, its culture, the products and services provided.
The basic facts about local SEO citation speak for themselves, more and more people are increasingly turning to their mobile phones and tablets to search for local business information and a massive 80% of these searches result in a purchase.
Here at Voova Digital we understand fully the importance of adding local SEO citation information to your digital marketing.
You website needs link authority otherwise Google will pay little or no attention to it. Sometimes that despite all your contenting marketing time and effort, it seems that Google SERP’s is not paying any attention, then you are probably making one or more of these common mistakes.