In many walks of life the temptation to take the quick and easy approach to things sometimes is a great temptation, but when it comes to SEO this is something that should be avoided. The prospect of using grey of black-hat tactics may sound good initially but in the end it can really get you…
DetailsGoogle has just recently launched Smart Campaigns – it’s their first new automated advertising solution. Smart Campaigns is a new campaign type in Google Adwords that runs almost entirely automated, based on the goals set of the advertiser. Google has also rebranded all their advertising products from Google Adwords to Google Ads. The Smart Campaigns…
DetailsWhen we talk about SEO, there’s a large amount of information and a lot of technical work that needs to be understood and get done. And it’s mostly the reason why many people quickly dismiss in undertaking SEO and don’t add its importance to their businesses. Hence, it has brought up many misinterpretations about SEO…
DetailsAs many website owners are aware the content on their site is really important, but if you ask somebody that is involved in SEO they will tell you that Content is King. So what is SEO content writing? It is a form of writing that helps a website rank higher in related keyword searches. The…
DetailsWhen would you use metrics such as time on site, pages per visit and bounce to give you effective feedback on your site? There has been much recent debate if these kind of metrics are truly valuable. Perhaps there is enough doubt in your mind that you feel that you need further clarification on this…
DetailsThere are many businesses today that still have a difficult understanding seeing the real value of SEO. Many of the information and misinformation on the web today about SEO, Search Engine Optimisation, and it is increasing the difficulty of people’s decisions. Having an effective SEO strategy can take upto 6 months to yield and positive…
DetailsA recent announcement from Google is a tool for SEO audits that is none other than Lighthouse Extension for Google Chrome. This basically is a new feature to the existing lighthouse tool. This blog will expand what the tool does and how it can aid auditing, if you are confused about how it may assist…
DetailsDo you want to build up your social media accounts with more engagements and followers? It might seem like just an easy task to publish 1 or more post daily but it is a lot harder than you think.. You will have to consider some important factors before publishing them so that you can effectively…
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