SEO Black-Hat or Grey-Hat Techniques

SEO Tactics That Can Backfire

In many walks of life the temptation to take the quick and easy approach to things sometimes is a great temptation, but when it comes to SEO this is something that should be avoided. The prospect of using grey of black-hat tactics may sound good initially but in the end it can really get you…

SEO Risks To Take & SEO Risks To Avoid

SEO Risks To Take & SEO Risks To Avoid

There are many businesses today that still have a difficult understanding seeing the real value of SEO. Many of the information and misinformation on the web today about SEO, Search Engine Optimisation, and it is increasing the difficulty of people’s decisions. Having an effective SEO strategy can take upto 6 months to yield and positive…

How to Use Google Lighthouse Tool for SEO Audits

How to Use Google Lighthouse Tool for SEO Audits

A recent announcement from Google is a tool for SEO audits that is none other than Lighthouse Extension for Google Chrome. This basically is a new feature to the existing lighthouse tool. This blog will expand what the tool does and how it can aid auditing, if you are confused about how it may assist…

The Value of Links in 2018

The Value of Links in 2018

To begin with, let’s understand what a link is and why is it important to search engines? By definition, links build connections to keep the web pages all joined up on the internet. Without links, it will be harder to find websites and search engines wouldn’t be able to display proper results. In addition, it…