Having a budget for any marketing plan is a good start, however if you are pouring your money into an ad campaign that is destined to fail, is not a good plan. There have been a number of occasions we see companies using online ads but are not seeing any success as they are not…
You and your marketing team have set up a PPC campaign for your company and you are starting to realise that you are not getting the results you expected. You may becoming frustrated with a paid search and you eventually decide to move away from this. Sometimes you just need to take a step back,…
The Core Benefits Of PPC Some businesses have a reluctance to enter in PPC for whatever reason, and pay per click advertising holds no attraction for them. But whatever their reasons are for being anti-PPC there is no doubt that the competition for visibility in search results is fiercer than ever. Along with SEO, PPC…
Pay Per Click (PPC) might sound the answer to all your prayers in regards to guiding more traffic to your site and increasing your business.
However, if not set up correctly a PPC campaign can become expensive very quickly. So how can you gauge if you are getting the most out of your paid ads?
