If you are a relative newcomer or even a seasoned pro when it comes to SEO you will find the information covered in this page highly valuable. If it all sounds a little daunting and you feel that you are not capable of undertaking such work then you can always utilize the experience our senior professionals have at Voova Digital, simply contact us today to discuss your needs and expectations.
There are many ways that you can improve your SEO, and the powerful tips that we will dispense will help to elevate your site both in the search engine rankings and as a credible authority for its purpose.
Employ Title Tag Powerups
If you use Title Tage Powerups then more people will click on your site when it appears in the search results. This can only be a good thing as it means that your site will gather more traffic.
A Powerup is simply a descriptive word or adjective that enhances your Title Tag, common such words can be, awesome, new, guide, proven, amazing, how to, fast, results etc.
Firstly, what is pogosticking? Pogosticking is when a user clicks on your site and then jumps back to the search results page to look for something that is more helpful. This pogosticking sends out really bad messages to Google, Bing and so forth.
You can eliminate pogosticking by using plenty of subheadings and bullets so people can easily find what they want. This then stops the user hitting the back button so often. Also put your important content easy to find, nothing puts off visitors to your site more is having to trawl through a load of waffle before they find the information they want.
Get Rid of Zombie Pages
Zombie pages are pages on your site that do not attract any traffic. By simply deleting these waste pages you get achieve higher rankings immediately. Google recently stated that one strong page is better than numerous smaller pages, so don’t be afraid of getting rid of them.
Conduct an Industry Study
This is really to do with getting backlinks from authoritative sites, and an industry study is a great way of doing this. A good informative study can bring you piles of traffic, mentions in the press, and media sharing.
If you can show informative data and research pertinent to your site it will boost the credibility of your site massively.
Use a Feeler Email
If you are attempting to outreach using emails then there are really only two options open to you.
- Firstly pitch your link in the first mail.
- Secondly, send out a feeler mail first, then follow with your pitch.
The second option tends to work better in terms of conversions, because it causes interest in what you are saying before you deliver the message. In other words, it whets the appetite for what is to come.
In part two of this blog we look at other great ways for actionable SEO that you can easily do on your site. These actions will provide instant success and help your rankings.